by euzebra | May 11, 2020 | Other
By Elisabeth Clay Martial Arts seems to be a safe haven that attracts to those with mental health struggles because it can be an effective, healthy coping mechanism. With the government mandates, the shutdown has an effect on martial artists and stands the...
by euzebra | Mar 3, 2020 | Other
Social media can feel overwhelming (Instagram, Facebook, Twitter, Snapchat, and on and on). In 2020, however, social media is a necessity for any business, including martial arts gyms. Social media not only helps you gain new members, but it can help increase...
by euzebra | Mar 1, 2020 | Other
When it comes to designing your MMA or martial arts facility, the fun part is realizing that you get to decide where everything goes, and how it all looks. The space you make for your martial arts mats is a key part of the design of your entire facility. Each gym...
by euzebra | Feb 14, 2020 | Other
By Elisabeth Clay So, today’s thoughts… while I have always fought the idea of someday opening a school, and still have no real plans to, I am beginning to have an opinion on what is important for opening a school. I am sure that as time goes on, I will change some...
by euzebra | Jan 28, 2020 | Other
Eight years ago, professional MMA star Casey Halstead began the dauting process of opening his own gym. On top of everything else he had to do to get his facility up and running, he also had to choose reliable martial arts mats that would take the punishment of daily...
by euzebra | Dec 17, 2019 | Other
Martial arts gyms are often considered the home of tough, unstoppable, hardcore athletes. And they absolutely are, but all too often, especially in gyms that may have a lot of MMA fighters or competitive jiu jitsu athletes, it may be difficult for the gym owner to...
by euzebra | Dec 14, 2019 | Other
Gym owners have repeatedly heard the benefits of adding fitness programs and fitness space to their martial arts facilities. For those that have decided to move forward and have dedicated a portion of their mat space to fitness, deciding on what fitness equipment to...
by euzebra | Dec 10, 2019 | Other
Yoga studio owners work hard at providing top notch yoga instruction to their students. However, many yoga studios and their owners would benefit from the addition of other fitness programming to provide more options to their students, bring in additional members, and...
by euzebra | Nov 15, 2019 | Other
I will begin with a story, more specifically, a confession. There were a few years where I was so focused on training I did not go to family events, eat with my family for meals (always watching every bite I ate), never went out, and just was hyper focused on training...
by euzebra | Nov 10, 2019 | Other
In Brazilian Jiu Jitsu, as with other martial arts, additional equipment can benefit the typical training styles. Zebra mats, whether in the 1.5” or 2” thicknesses, are perfect for day to day training in BJJ facilities. There are aspects of jiu jitsu training,...
by euzebra | Nov 4, 2019 | Other
Logos are a huge part of any facility’s identity, and play an important part in building brand awareness and a team identity. When designing a facility, most gym owners want to ensure they are able to incorporate their logos. What should gym owners know ahead of time...
by euzebra | Oct 17, 2019 | Other
Yoga attracts a wide variety of people, so it makes sense that some of those practitioners may struggle with allergies that could keep them out of yoga studios. What can studio owners do to make their studio safe for all their students? Install Proper Yoga Flooring...
by euzebra | Sep 25, 2019 | Other
There are currently more people than ever interested in training in MMA and traditional martial arts, presenting martial arts facility owners with more opportunities than ever to be very successful. While obtaining new memberships is a surefire way to increase revenue...
by euzebra | Sep 20, 2019 | Other
The yoga industry is flourishing, and shows no signs of slowing down. With an abundance of yoga studios, how can you build an identity for your studio that will help you stand apart from the crowd? In the age of social media, establishing and sticking to an identity...
by euzebra | Sep 4, 2019 | Other
Many facilities these days have seen the benefit of adding fitness into their academy’s offerings. Whether it’s fitness programming or simply an area of the gym where members can lift weights, do cardio, or stretch, having an area dedicated to fitness can help add new...
by euzebra | Aug 28, 2019 | Other
When it comes to yoga flooring tiles, there are two primary choices: Tiles with a tatami texture Tiles with a smooth surface Both are great options for yoga studios, but both offer a slightly different experience for those practicing yoga. Tatami Texture vs Tatami...
